From Invisible to Top AI Notetaker

We worked directly with Ali Haghani (Founder) to turn Circleback from unknown startup into the secure, precise notetaker B2B teams trust for messy multi-speaker meetings (virtual or in-person). In a market dominated by Otter/Fireflies, we beat them at their own game; we strategically marketed the main features of Circleback in the relevant communities (superior summaries, accurate transcripts, and clear action items enterprises demand). For example, we've started commenting in 'best AI notetaker' discussions + niche posts positioning Circleback as the transcription accuracy leader for meetings.

• Budget: $999/mo
• Volume: 100 comments + 4 posts/mo
• Timeframe: 3+ months

1. Using Real, Personal, Aged Accounts:

We comment and post from our own personal profiles warmed up for 1-4+ years, like this with genuine history. This helps the profile to stay around and not get banned, since it feels like a true redditor not a marketer.

2, Finding the Right Subreddits

After in-depth research into the product, using it for ourself, and discussing with Ali Haghani (Founder), we'll be finding "Reddit B2B Goldmines", meaning subreddit less than 5-10K members that have high engagement and B2B visitors (usually niche and smaller subreddit perform better for B2B, since they've much more targeted audience): this could be any subreddit with the above criteria in AI tools, productivity, notetaking space for enterprise teams in US/UK/Canada. Then we can publish posts like this: 5 Best AI Meeting Note Takers 2026 

3. Value-First Reddit Commenting Strategy

Instead of pushing Circleback as a marketer would do, we looking for on-going and newest Reddit threads where sales leaders, PMs, and execs asking for high-accuracy AI notetakers with reliable action item extraction. See examples below: 

• Thread on note-taking accuracy and messy meetings 
• Enterprise workflow fix

4. Posting at Peak Times

We timed "best of" lists for peak exec hours (weekdays ~9AM EST), ranking Circleback #1 for virtual and in-person meetings. Viral post: 7 Best AI Meeting Note Takers Right Now